Also known as blim, he has worked at award-winning studios in Singapore such as Acre, FARM Architects and qu’est-ce que c’est design — multi-disciplinary studios in branding, architecture and publication respectively.

Developed brand identities, digital experiences, and mentored teams, working with clients like Pelago, Asian Film Archives, Banyan Tree Hotels & Resorts, P&G, The Singapore Institute of Architects and many more.

With a focus on creating compelling visual stories that resonate globally, blending aesthetics with functionality, to elevate both creative and strategic outcomes.